Prospecting, exactly
how you pictured it.

Yes. Spruce sends connection requests to prospects qualified by AI Scan, then sends personalized messages once accepted, and handles follow-ups according to the message sequence you set up. Before sending anything, Spruce helps you import your leads, sort them, then scan them with AI so you only prospect profiles that match your target. You can define your prospecting sequence, the number of follow-ups, the tone, and the delay between messages. As soon as a prospect replies, automation stops and the prospect lands in the Replies tab. You can then continue the conversation in the Manual Setting or AI Setting tool depending on your plan, all the way to booking a meeting. Then continue the sales follow-up in the Closing tool.

Spruce doesn't replace your sales strategy or the human quality of key conversations during sales meetings. However, the tool can replace a large part of a salesperson's repetitive work, or support a salesperson in their daily prospecting: importing prospects, sorting them, qualifying them with AI, launching prospecting, automatically prospecting from your LinkedIn account and handling follow-ups, tracking ongoing conversations, and tracking opportunities through to the sale. The goal is simple: reach the right profiles, with the right message, at the right time, without losing track of conversations.

The AI analyzes the information available on each prospect: their LinkedIn profile, job title, company, context, and fit with your targets. Before launching prospecting, you define your sales brief, your personas, the desired tone, and the sequence to use. With this information, Spruce can sort, rank, or disqualify prospects based on relevance. The AI can then adapt the messages sent to prospects who accept your LinkedIn connection request. That's how we achieve an average 33% reply rate.

Yes. Spruce is designed to avoid random prospecting, even if you don't yet have a very structured sales process. The tool helps you set a clear framework: define your sales brief, your targets, your personas, and your prospecting sequence. You can import leads from LinkedIn, Sales Navigator, people who reacted to a post, your existing connections, or a file of LinkedIn URLs. Spruce helps you sort these leads, qualify them with AI, launch clean prospecting, automate messages and follow-ups, then focus only on prospects who reply. If this still feels overwhelming, we offer the "Managed" plan, where a dedicated Spruce Ally runs the tool for you.

If you send prospects to AI Scan and some of them are already connected to you, Spruce can detect this. The AI analyzes their LinkedIn profile, checks their fit with your targets, then takes into account that they're already connected with you. If a conversation history exists, Spruce uses it to adapt the approach. The message sent will be adapted so the outreach feels like a natural, relevant follow-up rather than a cold approach.

Yes. Spruce doesn't stop at the first message. Every prospect follows a clear timeline: imported, sorted, scanned by AI, sent a connection request, prospected, followed up, then moved to the Replies tab as soon as they respond. From there, you track them in Manual Setting or AI Setting. Once a meeting is booked, you move the prospect into Closing to track the opportunity and the resulting revenue.

Yes. You can upgrade or downgrade at any time, at no extra cost. The new rate is prorated for the current month. You can cancel at any time, with no commitment and no justification needed.

The monthly plan is commitment-free and cancellable at any time. The annual plan comes at a reduced rate, in exchange for a single payment covering the year. Either way, there are no setup fees and no hidden costs: you only pay for the subscription matching your chosen plan.

After signing up, you get access to a step-by-step getting-started guide, video tutorials, and you can join our live sessions. If you've subscribed to a plan with an Ally, they'll contact you within 24 hours to help you set up your tool.